Costs / Benefits Analysis.

Анализ Затрат\Выгод – это просто сопоставление издержек и выгод при принятии решения о направлении ресурсов компании. Говоря простым языком, затраты – этот минусы, а выгоды – это плюсы. Желательно, чтобы они были выражены в конкретных денежных суммах.

Analysis of Costs / Benefits is simply the comparison of costs and benefits while making a decision of directing the company's resources. In simple terms, costs are disadvantages, and benefits are advantages. It is desirable that they be expressed in specific amounts of money.

 

The Cost / Benefit model can be applied to many business cases. Its main advantage is that starting the answer with it you will feel the soil and won’t go in the wrong direction.

 

For example, you were given a case about a distribution company that is considering the introduction of an automated order acceptance system. But even if you do not know anything about the distribution business, do not be scared by it! The old good model of Costs / Benefits will direct you to the right way. Just start like this: "To assess this possibility, we need to carefully consider all the benefits and costs of this idea and calculate each of them. For example, some of the costs of an automated system for accepting orders - equipment and software, advertising costs for involving customers and service support ... As for the benefits, it is not only new customers, but also additional income from old customers. We will also need to explore the possible savings on operating costs. "